4 Free Heatmap tools for tracking user behaviour on a site

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Tracking user behaviour on a site can be quite tricky, I agree. You get lot of questions instead of answers starting from what metrics to track and what tools to employ to how long to track a metric. Having said that, I should admit that heatmaps are fun to look at and a more easy way to make meaning of your analytics metrics. Here are ten such heatmap tools that will make analytics easy for you.

1. Codynamix Open Source Free Heatmap Tool


Cannoli is an open source click heatmap tool and it’s written in Ruby on Rails. It’s based on Ruwa web analytics. You can get the latest code from github: http://github.com/rosario/cannoli
Its free however you have to request for an activation and email them with the site info you’re going to use it on.

2.  Attention Wizard Heatmap tracking tool


AttentionWizard uses advanced artificial intelligence algorithms to simulate human visual processing and attention. It instantly creates an "attention heatmap" of your Web page thatpredicts where someone would look during the first few seconds of their visit. This tool is more of a visual tracking tool than actual click tracking, so if you had a mock up design, just send it to this tool and it will predict you how a pair of human eyes will move along the design elements.


3. Click Density – A Free Heatmap + Analytics Suite


Click Density is more than a heatmap tool, its more of analytics and advanced tracking. They have both paid and free versions as well.


4. Click Heats – Free Heatmap  Software for websites


ClickHeat is a visual heatmap of clicks on a HTML page, showing hot and cold click zones. ClickHeat is an OpenSource software, released under GPL licence, and free of charge.


Bonus Tools – Paid Heatmap, Visitor Tracking & Analytics Software

1. Click Tale – See how much attention a specific website area gets from your visitors. Find what content your visitors care about the most, what they read, and what they completely skip over.

2. Crazy Egg – Another paid heatmap software that comes at low prices.

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